Original post from Yanik Silver. I just wanted to share this to you. Great stuff! Get your Special FREE Maverick Business Insider Introductory Package for more.
- It’s got to be a BIG idea that you, your team and your customers can “get” in seconds.
- Strive to create 10x — 100x in value for any price you charge. Your rewards are always proportionate to the value you provide.
- You must charge a premium price so you have a large margin to provide an extraordinary value & experience.
- Provide a ‘Reason Why’ customers should do business with you and pay you a premium.
- Get paid before you deliver your product or service. And when possible figure out how to create recurring revenue from transactions.
- You get to make the rules for your business. Don’t let industry norms dictate how you’ll work or who you’ll work with.
- Create your business around your life instead of settling for your life around your business.
- Consistently and constantly force yourself to focus on the ‘critically few’ proactive activities that produce exponential results. Don’t get caught up in minutia & bullshit.
- Seek to minimize start-up risk but have maximum upside potential.
- Get your idea out there as fast as possible even if it’s not quite ready by setting must-hit deadlines. Let the market tell you if you have a winner or not. If not — move on and fail forward fast! If it’s got potential — then you can make it better.
- Find partners and team members who are strong where you are weak and appreciate being paid on results.
- Your reputation always counts. Honor your obligations and agreements.
- Never, ever get paid based on hours worked.
- Leverage your marketing activities exponentially by using direct response methods and testing.
- Measure and track your marketing so you know what’s working and what’s not.
- Bootstrap. Having too much capital leads to incredible waste and doing things using conventional means.
- Your partners and employees actions are their true core — not what they tell you.
- Keep asking the right questions to come up with innovative solutions. “How?”, “What?”, “Where?”, “Who Else?” & “Why?” open up possibilities.
- You’ll never have a perfect business and you’ll never be totally “done”. Deal with it.
- Focus most of your time on your core strengths and less time working in areas you suck at.
- Make it easier for customers to buy by taking away the risk of the transaction by guaranteeing what you do in a meaningful way.
- Always have something else to sell (via upsell, cross-sell, follow-up offer, etc) whenever a transaction takes place. The hottest buyer in the world is one who just gave you money.
- Always go back to your existing customers with exceptional offers and reasons they should give you more money. It’s 5x less expensive to sell to happy customers than go find new ones.
- However the flip side is – fire your most annoying customers. They’ll be replaced with the right ones.
- The marketplace and competitors are always trying to beat you down to a commodity. Don’t let that happen.
- Develop and build your business’s personality that stands out. People want to buy from people.
- Create your own category so you can be first in the consumer’s mind.
- Go the opposite direction competitors are headed — you’ll stand out.
- Mastermind and collaborate with other smart entrepreneurs if they have futures that are even bigger than their present.
- Celebrate your victories. It’s too easy to simply move on to your next goal without acknowledging and appreciating the ‘win’.
- Make your business AND doing business with you FUN!
- Do the unexpected before and after anything goes wrong so customers are compelled to ‘share your story’.
- Get a life! Business and making money are important but your life is the sum total of your experiences. Go out and create experiences & adventures so you can come back renewed and inspired for your next big thing.
- Give back! Commit to taking a % of your company’s sales and make a difference. If this becomes a habit like brushing your teeth pretty soon the big checks with lots of zeros won’t be scary to write. If you think you can’t donate a percentage of your sales simply raise your price.
Can’t wait to get mine… Coz Yanik Silver is one of my favorite marketers! hehe.
Toodles,
Internet Marketing Stranger
Chat: 
Skype: feiyie07
Posted by
Feiyie on
May 31, 2009 in
Product Launch |
0 comments 
On June 2nd, Vince Tan and Dave Lovelace will launch the “must not miss” event of the year.
==> Click here.
These two guys have individually created some of the most successful events on the Internet. In fact, collectively, they have created events that have pulled in over $400,000 in less than 10 days!
While that’s impressive, just what does that mean for you?
It means that the events these two marketers organize are EXTREMELY popular and sell like “hot cakes” because of the high caliber of training and massive value that is packed into these events.
These guys have a real talent for getting the attention of elite marketers and convincing them to hand over their most guarded secrets for building massive businesses online and twisting their arms to let them go at a HUGE savings to you the consumer!
Individually, Vince and Dave have had incredible successes. And now for first time ever, the two will join forces to bring the most exciting event of the year – Internet Marketing MOST WANTED (Fast and Furious Edition)! Its going live on 2nd June 2009 at 12 p.m. EST!
Internet Marketing Most Wanted will feature ONLY THE BEST and the FASTEST ways to make money on the internet by some of the world’s BEST MARKETERS!
As I’m writing this, over a dozen marketers have agreed to release their proven blueprints for generating cash quickly on the Internet! Collectively they generate millions of dollar in profit every single year!
So if you want the opportunity to get your hands on the fastest money-printing systems available online from some of the most successful marketers in the world, while literally saving hundreds of dollars, then mark your calendar right now.. for Tuesday, June 2nd!
IMPORTANT – there’s a catch, so pay attention..
This amazing event will only be open for 10 days only! Once the doors close, it’s gone forever.
So go to the link below right now to get onto their advance notification list. Register immediately and you’ll instantly be in the running to WIN the entire package (valued over $600)!
But you MUST be on the advance notification list to qualify. Go now..
==> Click here.
Toodles,
Internet Marketing Stranger
Chat: Skype: feiyie07
Posted by
Feiyie on
May 31, 2009 in
Copywriting |
0 comments 
Here are the last 10 tips to secret selling. Well, I decided to give it all so that we can now carry on to other stuffs. lol
- Make your products sell quickly by adding a lot of bonuses. You could get the free bonuses for little or no cost by joint venturing with other businesses. You could go to the “freebies” directories and find things. Then you could ask the legal owner’s permission to use the item as a free bonus for your product.
- Test different web site color themes to see which combination will sell your product better. You can also test the size and style of your web site text. For example, red usually signals: stop, anger, excitement, love, sex, fun, etc. Another example, blue usually signals: relaxation, authority, coolness, etc.
- Promise your readers an end result or outcome in your ad. You must give them a solid guarantee that your product will solve their problem. For example, you could say, “I personally guarantee you will get over your shyness in 10 days or less or your money back.”
- Never assume people believe the information in your ad copy. You need to back-up all your claims with indisputable evidence. For example, you could include testimonials, expert endorsements, third party tests or studies, strong guarantees, a list of customers, pictures of customers, etc.
- Give your customers free shipping. If you can’t afford that, you can give free shipping to customers who buy over a certain dollar amount to raise profits. You could also charge other businesses for inserting ads in your product package. This will make up for your free shipping losses.
- Test your web site regularly for ordering glitches, bad links, broken graphics, etc. Those types of errors will make your business look unprofessional. If your visitors can’t order, navigate to where they want to go or see pictures of your product, they likely won’t revisit or order.
- Use free advertising as much as possible. Test a wide variety of free advertising options like banner and link exchanges, classifieds, newsgroups, ad swaps, joint venturing, viral marketing, web rings, message boards, trading content, etc. Don’t be afraid to try something new.
- Build credibility for your business by publishing an e-zine and writing articles. Your customers and prospects will see you as an expert and trust you. You could also submit your articles to other e-zines for republishing and publicity. Just require them to include your resource box at the end of the article.
- Answer all your e-mail messages as quickly as possible. Nothing will lose a sale quicker than not responding to a prospect in time. If you don’t, it could anger your customers and they could ask for a refund. You may lose a sale because they want you to answer a question before they order.
- Build a professional looking web site even if you have a small budget. You could use free graphics, designs, list servers and other tools offered online. Just go to your search engine or web directory of choice and type in “free (what you want)” and you will usually find it.
So, there you have it. If you want to read the previous ones, just check out the Related Posts.
Toodles,
Internet Marketing Stranger
Chat: Skype: feiyie07
Posted by
Feiyie on
May 30, 2009 in
Copywriting |
0 comments Here are the next five tips for secret selling:
- Get your products or services evaluated for free. You can give your product for free in exchange for evaluations and even testimonials. You will find out any problems with your product before you sell it. You might also discover new uses or selling points for your product too.
- Keep your loyal customers happy because they are your future profits. Give them discounts and free gifts as often as possible. If you are thoughtful and loyal to your customers, most of them will be your customers forever. They will make up about 80% of your business and profits.
- Clone your advertisements all over the Internet by allowing your visitors to give your online freebies away. Just include your ad somewhere inside them. You could also start an affiliate program and pay people commissions to run your ads. You could also give your affiliates viral marketing tools to use like e-books or articles.
- Make it easy for your affiliates to make sales. Give them proven ads to use, make it easy for prospects to order and provide helpful affiliate statistics. Affiliates want high or fair commissions, notification of sales, lifetime income, residual income, a good tracking system and professional training.
- Persuade e-zine publishers or webmasters to run your ad for free. Just allow them to join your affiliate program and earn commission on the sales. You could also offer them a freebie, such as the product you’re selling for free, an advertisement in your e-zine in return, etc. It also helps to compliment the publishers as well as praising their e-zines.
Check out Related Posts for the previous parts.
Have a great weekend, everybody!
Toodles,
Internet Marketing Stranger
Chat: Skype: feiyie07
Posted by
Feiyie on
May 29, 2009 in
Copywriting |
0 comments The next five tips are here:
- Remember the little things about your web pages really count. Include the title of your site at the top right corner, a description about your site, etc. For example, if I visited your web site and didn’t know or understand what it was all about, I would probably leave right away.
- Start your own Internet radio station. It could be related to the theme of your web site and you could advertise your products over the station. You could also charge other businesses advertising on your station. You could start a music station or something like a talk radio station.
- Turn your banner ad into a trivia question. Post the question on the banner and tell readers they can win a prize if they answer the question at your site. People love trivia because it makes them feel smart when they get the right answer. The prize is just an extra incentive for them to click on your banner.
- Motivate people to buy your product. Tell them positive things. For example, you could say, “You can now reach your goals and change your life if you buy our product.” If you come across positive in your ad copy, they will become positive about reaching their goals using your product.
- Get your sales letters and web site evaluated for free. Visit business discussion boards and ask other participants to evaluate them. Don’t get discouraged if someone gives you a lot of negative feedback about your web site. Most people are only trying to help you. Take the criticism constructively.
For previous parts, check out Related Posts.
Toodles,
Internet Marketing Stranger
Chat: Skype: feiyie07
